Call Lexus Care: 1-888-465-5583 | Dealer Command Center

  • LEXUS WEBSITE PACKAGE

Elevate your digital marketing strategy by upgrading now to the new Lexus Website Package. This exciting, new, innovative package integrates the CDK Connected Store online retailing solution plus personalization for all profit centers (new, used and service) in your dealership with your existing mobile-first responsive website.


Features and Benefits

Mobile-First Responsive DesignEnsure that consumers get a consistent, great experience online, no matter what device they choose to use.

SEO AdvantageProvides organized and structured content, improved indexing and is mobile friendly with faster page load times — all attributes that increase ranking and visibility in search engines.

Data IntegrationsCapitalize on unique integrations to make your digital showroom more powerful than ever, including exclusive integrations for inventory and incentives.

Beautiful DesignsChoose from multiple beautiful designs that look great and are Lexus compliant.

Content and FlexibilityBenefit from syndicated Lexus content to create alignment with the Lexus brand message while still having the flexibility to differentiate your location.

Online RetailingEmpower consumers to create their deal online — customizing payments and exploring payment options, and seamlessly continue their purchases in person at your location.

PersonalizationDeliver rich, relevant content that is tailored in the moment to your consumer's preferences — like Amazon and other leading retailers.

Audience Insights and AnalyticsGain insight into how your new makes and models, website content and creative are working.

Digital Marketing ExpertiseLeverage the industry's largest team of digital consultants to develop and execute a winning strategy with the marketing expertise of an Account Advocate, the specialists that support CDK's ProCare Service and your Lexus Digital Marketing Consultant.

The new Lexus Website Package features Connected Store and personalization for all profit centers, Pic2Vid, promo pop and targeted retention. This is a "fully loaded" package, which essentially combines the old base package, Connected Store, personalization and more!

 

Old

$600/month

New

$999/month*

Base Website Components

Mobile-first responsive design
Several modern, cutting-edge design options to choose from
Fast, flexible content management tools
Set specific start/end times for every piece of content
Search Engine Optimized platform
Integrated Lexus incentives
Shopping tools
Unlimited dealer landing pages
Comprehensive analytics
Analytics by shopper behavior (RX, GX, IS, etc.)
Ability to automate analytics reports
Inventory merchandising tools (new car specials recently unlocked)
Integrated CDK blog
Dedicated Lexus Care Team with over 30 years of Lexus dealer experience
24/7 technical support
All program and design enhancements available
Lexus regional offers integration

Personalization Components

Engagement map by screen size
 
Add inventory pics to video
 
Promo pop dynamic offers
 
Site personalization for all profit centers (new, used and service)
 
Targeted retention marketing (for CDK DMS customers)
 

Connected store Components

Merchandisable payments
 
Payment accuracy and consistency between CDK Websites, CDK Connected Store, CDK CRM and CDK Desking
 
Tax engine
 
Incentives applied to payments
 
Trade evaluator
 
Dynamic payment builder
 
Ability to pull actual credit report (separate subscription to CDK credit report service required, credit report transaction fees apply)
 
Ability to integrate payments changes in retargeting ads when incentives and price change
 
Direct integration with CDK DMS, Desking, Quote Express, CRM and Credit
 

*net price to dealer after Lexus subsidy

Base Website Components

  • Mobile-first responsive design
  • Several modern, cutting-edge design options to choose from
  • Fast, flexible content management tools
  • Set specific start/end times for every piece of content
  • Search Engine Optimized platform
  • Integrated Lexus incentives
  • Shopping tools
  • Unlimited dealer landing pages
  • Comprehensive analytics
  • Analytics by shopper behavior (RX, GX, IS, etc.)
  • Ability to automate analytics reports
  • Inventory merchandising tools (new car specials recently unlocked)
  • Integrated CDK blog
  • Dedicated Lexus Care Team with over 30 years of Lexus dealer experience
  • 24/7 technical support
  • All program and design enhancements available
  • Lexus regional offers integration

Base Website Components

  • Mobile-first responsive design
  • Several modern, cutting-edge design options to choose from
  • Fast, flexible content management tools
  • Set specific start/end times for every piece of content
  • Search Engine Optimized platform
  • Integrated Lexus incentives
  • Shopping tools
  • Unlimited dealer landing pages
  • Comprehensive analytics
  • Analytics by shopper behavior (RX, GX, IS, etc.)
  • Ability to automate analytics reports
  • Inventory merchandising tools (new car specials recently unlocked)
  • Integrated CDK blog
  • Dedicated Lexus Care Team with over 30 years of Lexus dealer experience
  • 24/7 technical support
  • All program and design enhancements available
  • Lexus regional offers integration

Personalization Components

  • Engagement map by screen size
  • Add inventory pics to video
  • Promo pop dynamic offers
  • Site personalization for all profit centers (new, used and service)
  • Targeted retention marketing (for CDK DMS customers)

Connected Store Components

  • Merchandisable payments
  • Payment accuracy and consistency between CDK Websites, CDK Connected Store, CDK CRM and CDK Desking
  • Tax engine
  • Incentives applied to payments
  • Trade evaluator
  • Dynamic payment builder
  • Ability to pull actual credit report (separate subscription to CDK credit report service required, credit report transaction fees apply)
  • Ability to integrate payments changes in retargeting ads when incentives and price change
  • Direct integration with CDK DMS, Desking, Quote Express, CRM and Credit

ORDER FORM

Fill out the form below and we'll follow up with you soon.

 

PRIMARY UPGRADE CONTACT